PRINTEX Analysis and exhibiton plan for Fespa free download

File name Analysis and exhibiton plan for Fespa.pdf

Andrzej, as you already said we are very tight with space here and also location of the stand is not the happiest solution (we are almost completely covered out from the visitor's views by "Sureprint"'s half.) I hope that you didn't shared stand's cost in two equal halves, because this upper half should be at least 30% cheaper. However, let's fight and make maximum out from what we have. 1. Most important thing would be that Sureprint do not put any wall with banners or posters to separate two half of the stand because in that case Printex stand can be seen just slightly from the sides. That is something you should check with them on time. neighbouring stand No wall of any kind here exit to large industrial exit door for loading/unloading equipment Sureprint Visitors walking pathway 2. You must be careful with "sequences" function on Prism, and check is there any other patent issues. You know that M&R has patented "revolver" function and they are very nasty at trade shows regarding patents. At last FESPA in Munich they filed some case about patent infringements against Marcodie regarding their oval press (and the press wasn't even exbitied), so FESPA officials forced Marcodie to remove big poster of their oval press and left their stand like it was bombed. In their manual for exibitors, Fespa is stating: By entering into FESPA 2013, you warrant that your entry will not infringe the rights and patents (including any intellectual property rights) of any third party. You shall indemnify FESPA against all costs, claims, damages, losses and expenses arising as a result of any claim or action (including but not limited to any infringement of intellectual property rights) howsoever caused. So be careful about it. 3. Now this is what I suggesting about the Printex stand furnishing and setup, all with the most important cause at every trade show in mind: How to attract more people? 1. Having machine to print I think that having Prism doing some nice print at the stand will have much, much bigger impact on potential visitors and customers. From my experience as a screen printer, I know that I always spend a much more time on the stands where machines are actually printing than on those company stands that only having machine sits. For example, on last Fespa, Sroque exibited several of their's pretty nice machines at area of over 100 sq meters, but I just looked them for a minute or two and passed by. But I spent almost an hour on some stand where some shitty Turkish press was exhibited but printed some nice print. But machine was bad, the guys there were not so good with english so it was big setback for them. Also people love free stuff, so having 200-300 T-shirts printed and given to the visitors will attract more peop