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DRAFT
Core Product Description
Alex Dual Slot StarTAC
GSM900 Stage I
Project Nos. Alex - Dual Slot StarTAC A28-32 Alex Dual Slot StarTAC (phase 2) requested
Issue 2.0
Note: This document is also available on Lotus Notes at the following location: - EMEA Product Description - - Alex Dual Slot StarTAC - - - Section 8. Appendix - - - - Alex PD v1.0.doc (An MS Word Attachment)
Guy Lanrezac
November 21, 1998 MOTOROLA CONFIDENTIAL PROPRIETARY
This document and the information contained in it is CONFIDENTIAL INFORMATION of Motorola and shall not be used, published, disclosed, or disseminated outside of Motorola in whole or in part without Motorola's consent. This document contains trade secrets of Motorola. Reverse engineering of any or all of the information in this document is prohibited.
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
INTERIM-RELEASE SIGNATURES
Name Laurence John EMEA Product Marketing Ruchi Mangalik GCSA Product Marketing John Calderone Accessories Product Marketing James Lefebvre Engineering Manager Glenn Riese Electrical Engineering Manager Jim Barber Mechanical Engineering Manager Dave Trahan Accessories Engineering Manager Ron Blohm Software Engineering Manager Steve Akin MMI Software Section Philip Brodessen Flensburg Manufacturing Dirk Klostermeier Flensburg Materials Michael Petersen Flensburg Distribution Paul Royer Signature Date
November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
Program Manager
November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
MANAGEMENT SIGNATURES
Name
Ralph Pini European General Manager and VP for GSM Mark Powell European Product Marketing Paul Pelski Asia Product Marketing Paul Dal Santo European Core Group Engineering Henry Lee Software Operations Manager Jim Gentile European Finance Phil Tutor Asia Finance Finn-Lund Andersen European Manufacturing Hiram Burrows Materials Jorge Santos Quality Group Walter Kleine European Distribution Bernie McGill Asia Distribution Ian Park European Service Vincent Cheung Asia Service
Signature
Date
November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
REVISION HISTORY
Version Issue 1.0 Issue 1.1 Issue 1.2 Issue 2.0 18-Sep-98 23-Sep-98 Date 27-Aug-98 Name Guy Lanrezac Guy Lanrezac Guy Lanrezac Guy Lanrezac Reason Initial release of ` Alex'Product Description. Insertion of Part Numbers Update on Performance figures Update on Software Feature Set (ZAP refresh) Introduction of Phase 2
November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
TABLE OF CONTENTS
1 INTRODUCTION...................................................................................................................................................1 1.1 1.1 1.2 1.3 1.4 1.5 2 PRODUCT STRATEGY ........................................................................................................................................1 T ARGET CUSTOMERS ........................................................................................................................................2 PRODUCT T IERING STRATEGY ........................................................................................................................2 T ARGET MARKETS ............................................................................................................................................2 DISTRIBUTION STRATEGY................................................................................................................................2 ADVERTISING .....................................................................................................................................................2
PRODUCT DESCRIPTION..................................................................................................................................3 2.1 PHYSICAL CHARACTERISTICS .........................................................................................................................3 2.1.1 Housing.......................................................................................................................................................3 2.1.2 Display........................................................................................................................................................4 2.1.3 Lens .............................................................................................................................................................4 2.1.4 Keypad ........................................................................................................................................................4 2.1.5 LED Indicators...........................................................................................................................................4 2.1.6 Connectors..................................................................................................................................................4 2.1.7 SIM Card ....................................................................................................................................................4 2.1.8 Antenna.......................................................................................................................................................4 2.2 PERFORMANCE CHARACTERISTICS ................................................................................................................5 2.2.1 Radio Performance ....................................................................................................................................5 2.2.2 Battery Performance..................................................................................................................................5 2.2.3 Battery Charge Times ................................................................................................................................5 2.2.4 Compatible Battery Technology................................................................................................................6 2.2.5 Data Compatibility.....................................................................................................................................6
3
TIMING, DEMAND AND FINANCIAL TARGETS ........................................................................................6 3.1 3.2 INTRODUCTION ..................................................................................................................................................6 EXPECTED LIFETIME .........................................................................................................................................6
4
SOFTWARE AND MMI DESCRIPTION ..........................................................................................................7 4.1 FLEXING ...............................................................................................................................................................8
5
MODELS/VERSIONS............................................................................................................................................8 5.1 5.2 5.3 5.4 5.5 NEW CORE SALES MODELS..............................................................................................................................8 OTHER NEW SALES MODELS ...........................................................................................................................9 NEW SALES MODEL STRUCTURES............................................................................................................... 10 EUROPEAN MODEL, CHARGER PLUG AND MANUAL REQUIREMENTS ................................................. 10 SERVICE REQUIREMENTS .............................................................................................................................. 15
6
PACKAGING/LABELLING REQUIREMENTS........................................................................................... 15 6.1 6.2 6.3 BOX SIZES AND PACKAGING MATERIALS .................................................................................................. 15 LABELS.............................................................................................................................................................. 17 EANS ................................................................................................................................................................. 17
7 8 9 10
PRODUCT NAME/MARKET NAME ............................................................................................................. 20 SAMPLE SCHEDULE........................................................................................................................................ 20 TYPE APPROVAL .............................................................................................................................................. 20 ACCESSORIES & COMPATIBILITY............................................................................................................ 20 10.1 CURRENT ..................................................................................................................................................... 20
11
APPENDIX 1: DESIGN & FLEX...................................................................................................................... 21
November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
1 INTRODUCTION
This document describes the new generation of dual slot phones. Dual Slot StarTAC will be available in GSM Phase 2 in the GSM 900 band. This same product could be made available in the GSM 1800 band or GSM 1900 band. The market requirements goal for ship acceptance of the GSM 900 Alex is Q41998 In Q1 1999, Alex Phase 2 will replace Alex Phase 1. The main enhancements of this version will be the support of USSD as a data bearer allowing faster transactions and the support of the hands-free accessory kit essential for the Asian Market. 1.1 Product Strategy Dual Slot StarTAC will be differentiated from the key competitors by the following advantages: · Best in class form factor for a smart card capable phone (weight and volume) · Best smart card storage handling Dual Slot StarTAC will be differentiated from the key competitors by the following advanced operator features: · Third party Smart Card capable (over & above SIM) · SIM Tool Kit Class 2 & Class 3 (phase 2) · Dedicated Key to SIM Tool Kit menu · Dual Slot SIM Tool Kit commands (standardized in SMG9) Dual Slot StarTAC will be differentiated from the key competitors by the following advanced features: · · · · · Ergonomic styling Large graphic display Vibracall Easy access to Smart Card applications Colours & Soft Touch feel (being investigated for phase 2)
Market research has identified that end users are looking for easier ways to do financial transactions by "getting rid of the coins" and "reducing the number of cards". Dual Slot StarTAC will be marketed as the first Smart Card handset allowing financial transactions. As an example, the Smart Card terminal will allow an "electronic purse" card to be reloaded over the air. This will offer a new relation between the phone and the consumer. Future stages will allow the end user to do direct financial transactions, ticketing and loyalty schemes over the air. In addition, the dual slot StarTAC will offer secure access to remote
1 November 21, 1998 Motorola Confidential Proprietary
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PRODUCT DESCRIPTION
services, authentication. The Dual Slot StarTAC is to gain the business and consumer markets where state of the art technology influences decision purchase. 1.1 Target Customers Alex will be defined at mid to high tier consumers seeking premium products with state of the art technology. These consumers will typically be international credit card users (Amex, Premier or Gold). The purchase decision will be motivated by the incredible form factor and the world's first Smartcard compatible handset. They will by definition already value the benefits of smart cards and the benefits of mobile telephony. Client Target: · · · · · Alex will be focused on key and influential targets that will help Motorola to: Create and support this new product category, Champion standards internationally, Establish security guidelines (processes), Champion Motorola's certification and type approval through VISA, Mastercard & Banksys etc... institutions.
1.2
Product Tiering Strategy This handset will be tiered above the existing StarTAC 85. The premium price will be justified by the improvements on the world's first Smartcard compatible handset. At first, this product will be bundled with airtime, thus giving a subsidized package price.
1.3
Target Markets The first target markets are in the process of being identified. UK, France, Belgium, Portugal, Singapore and Hong Kong are for the moment the most active countries liable of supporting Smartcard infrastructure.
1.4
Distribution Strategy At first dual slot StarTAC will be packaged with an operator SIM card meaning that the distribution of the dual slot StarTAC will be tightly linked to both GSM subscription & smart card services issuers. This will drive the following issues: dual phone / packagebranding, promotion, distribution, and customer care. Direct mailing through the Value Added Service Providers (Smart Card issuer) will be heavily used.
1.5
Advertising Alex is the next step of Motorola's leading technology in mobile handsets. While conserving the market's most wearable phone form factor, Motorola offers the world first Smartcard handset that combines traditional GSM digital cellular phone features with
2
November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
electronic cash services - paving the way for mobile ATM, remote ticketing, pay-as-youuse telephony and on-line payment transactions using smart cards. It is this smart card capability that transforms it into a new generation of cellular phone. One capable of converging remote connectivity with electronic cash and service transactions. No more queuing for currency, travel tickets or payment - in the future, simply insert the relevant smart card into the Motorola Smartcard phone, then dial-up, book and pay for goods and services, access bank account details and even download money onto your smart cash card. Alex is the first secure device that allows everyone from telecoms operators and smart card manufacturers to banks and financial institutions, to unlock the potential of the smart card. It creates a platform for the future development of mobile e-purse, remote electronic commerce and numerous other wireless services. As well as generating new profitable value added services for the industry, the phones will also create new levels of convenience for users - a new cashless society where they can instantly access electronic cash and services at any time, wherever they are.
2 PRODUCT DESCRIPTION
2.1 Physical Characteristics
2.1.1 Housing Main housings: Alex housing will be based on the existing StarTAC 85. The opening flip will need to be modified. The top part of the flip will be thicker to accommodate the small card reader. This will enable the use of standard StarTAC batteries · Escutcheon: The escutcheons will be identical to the StarTAC 85 with the exception of the one below the speaker (flip open) which will be 25% bigger. The reason to increase the size of that escutcheon is to help multi party co-branding. All smart card schemes will have 3 major players: Motorola, the GSM operator and the scheme owner (financial or transportation institution). · Colors: Two new colors will be investigated. Escutcheons may be changed to compliment these new colors · Texture: The texture will be similar to the existing StarTAC 85. . Soft Touch is being investigated for Phase 2.
3 November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
2.1.2 Display The Alex display will be identical to the StarTAC 85. The display will be a 96 x 32 pixel grid display with two rows of icons (top and bottom). Icons will include signal strength, battery charge indicator, in service, roaming, and SMS notification. 2.1.3 Lens The Alex lens will be identical to the StarTAC 85 display. The lens will have a black border with gold Motorola printing centered at the top of the lens. 2.1.4 Keypad The Alex keypad will be specific. The MR key will be replaced by the call voicemail key. The color of the marking will be near white. This keypad has already been defined for StarTAC 150 (Georges). Side buttons: Three side buttons will be utilized, similar to the existing StarTAC 85 and 70. The top and bottom buttons will control volume control and phone book scrolling, while the middle "smart" button will access the phonebook and place the call if held.
2.1.5 LED Indicators Status LED Indicator: a status LED will be utilized on the back, upper right side of the phone. Conventional color coding will be used: green will mean in service, red will mean no service, and orange will mean in service roaming. 2.1.6 Connectors Alex will support connectivity to peripheral devices through a Rae style connector. Through this connector, Alex will support rapid charging, CLA device, data cable 2.1.7 SIM Card Alex will be the world' first mobile phone to simultaneously accept two SIM cards. s One small SIM format below the battery and one large SIM (ISO) like the StarTAC 85. 2.1.8 Antenna The antenna will support 900 mHz frequencies. Alex will ship with a fixed, black antenna.
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PRODUCT DESCRIPTION
2.2
Performance Characteristics
2.2.1 Radio Performance The following targets should be met for free space radio performance of the Alex platform: Fixed antenna: better than 8700 antenna up 2.2.2 Battery Performance Below are estimates for talk and standby times for Alex. These figures must be verified by Engineering before promotional material is published.
Volume (cc) 105 115 114 N/A 150 154.4 Weight (gr) 113 128 130 N/A 167.5 184 Dimensions (mm) 98.3x57.3x26 98.3 x 57.3 x 30.6 98.3 x 57.3 x 30.6 N/A 99.9 x 57.3 x 43.7 99.9 x 57.3 x 48.3 Talk Time* (mins) 110-150 min 110-150 min 200-270 min 180-240 min 280-390 min 380-500 min Standby Time* (hours) 40-50 hrs 40-50 hrs 70-95 hrs 65-85 hrs 95-130 hrs with Battery
Slim 500 mAh LiIon Slim 500 mAh NiMH Extra Capacity 900 mAh LiIon Slim Auxiliary 900 mAh LiIon Slim Auxiliary 900 mAh LiIon + 500 mAh LiIon Main
130-175 hrs Slim Auxiliary 900 mAh LiIon + 900 mAh LiIon Main
* All battery performance times are approximate and will vary depending on network configuration, band and status, and the functions selected. Times are quoted as a range from DRX=2 to DRX=9. Support of DTX mode is dependent on network support and may not be available in all areas. 2.2.3 Battery Charge Times Maximum acceptable charge times are shown below.
Battery Charge time with E.P. Standard Travel Charger to 95% charge 2.5 hours Charge time with E.P. Desktop Charger to 90% charge
Slim 500 mAh LiIon Slim 500 mAh NiMH Extra Capacity 900 mAh LiIon Slim Auxiliary 900 mAh LiIon Slim Auxiliary 900 mAh LiIon + 500 mAh LiIon Main 5 November 21, 1998 Motorola Confidential Proprietary
2.5 hours 2.5 hours 5 hours
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
Battery
Charge time with E.P. Standard Travel Charger to 95% charge 5 hours
Charge time with E.P. Desktop Charger to 90% charge
Slim Auxiliary 900 mAh LiIon + 900 mAh LiIon Main
2.2.4 Compatible Battery Technology Alex will be compatible with all existing RAE style batteries, including LiIon and NiMH technologies 2.2.5 Data Compatibility Alex will be able to send and receive data at 9600 bps with a CELLect card like the StarTAC 85. Note that Alex Phase 2 will work with the SmartCell + Soft modem
3 TIMING, DEMAND AND FINANCIAL TARGETS
3.1 Introduction The Dual Slot StarTAC ship accept date is targeted for January 99. Phase 2 is expected for S2 ' 99.
3.2
Forecast
Operator Scheme type & Motorola Part First shipment owner Number date Trials volume Target Forecast for 1999
Region
Alex Phase 1 EMEA UK EMEA France Alex Phase 2 ASIA Hong Kong ASIA Singapore Smartone Mobile 1 Mobile ATM TBD Mobile ATM Nets Q2 ` 99 Q2 ` 99 TBD TBD 25' 000 50' 000 Cellnet France Telecom Mobile ATM Barclaycard On Line Payment SE0420AB1B4 TBD Q1 ` 99 Q1 ` 99 1000 100 25' 000 25' 000
3.3
Expected Lifetime The Alex Phase 1 platform is expected to ship into the market until phase 2 completely replaces it in Q3 ' 99.
6
November 21, 1998 Motorola Confidential Proprietary
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PRODUCT DESCRIPTION
4 SOFTWARE AND MMI DESCRIPTION
Alex will use the PersonalityTM II interface. It will take the complete feature set of the StarTAC 85, plus the ZAP refresh features listed below.
Tracking Number 0151 0152 0127 0145 0024 0042 0198 0165 0025 0002 0003 0043 0131 0004 0137 0082 0166 0156 N/A N/A N/A N/A N/A 0039
N/A 0155 ?* 0115 0023 0014 ?* ?* SMS-MT delete first DHFA enhancement package GSM voicemail support AoC Charging improvements Auto-Read MT-SMS Seamless Power A (External power sources) Smart Key (place/answer calls with Smart Key). Note: answer call with Smart Key is requested for phase 2, once Alex phase 2 supports accessory headset Stop Call Alert with Volume Keys Improved Call Divert Phase II MMIC/MMIS Phase II SMS Seamless Power B (DHFA) Delayed Power On & Off flex control IP-SMS management via PC IP-Phonebook Multiparty Calling Call Transfer Service Provider name Support for DSP car kits Invalid battery feature Erase Last 10 numbers when SIM is removed Asian SMS SIM Tool Kit unicode 6 x SIM interface 16K SIM Increase SIM ADN locations from 155- 255 Increase SIM SMS locations from 35 to 75 SMS Delete all messages option MO-SMS reply to MT-SMS SMS Phone book access Change CLI lookup to use 8 digits Conference call / call transfer improvement New Quick Access items
Description
Status for launch Priority Committed Committed Committed Committed Committed Committed Committed Committed Committed Committed Committed Committed Committed Committed Committed Committed Committed Committed Committed Committed Committed Committed Committed Committed Not committed Committed Committed Committed Committed Committed Committed Committed 1 1 1 2 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 2 1 1 1 1 1 1 1
7 November 21, 1998 Motorola Confidential Proprietary
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PRODUCT DESCRIPTION
Tracking Number
Description
Show Date Show Credit Remaining SIM selection Eastern European Language EFR Asian Subsidy Lock Enhancement SMS unique Alert Tone GSM phase 2 USSD Class 3 SIM Tool Kit Command (Send USSD)
Status for launch Priority Committed Committed Not requested Committed Committed Committed Committed 1 1 1 1 1 1 1 1 1
Software builds for the Asian and European models will initially be separate. However, the aim is to combine the core feature set builds, with Asian specific features being added afterwards. When this integration is achieved the only differences between the two feature sets will be as follows:
European Models Languages Full European Language set PLUS
Asian Models Full European Language set Simplified Chinese Complex Chinese Thai Vietnamese with tonal marks Bahasa - Indonesian
Additional Features
- none -
All Asian SMS Chinese Date Format Chinese PLMN and In country PLMN Roaming Support for two bitmaps: 15x15 and 15x16 SIM Tool Kit Unicode
4.1
Flexing See software requirement document version 1.3 (available on Lotus Notes at the following location - EMEA Product Description, Alex Dual Slot StarTAC, Section 8. Appendix.
5 MODELS/VERSIONS
5.1 New Core Sales Models Model Number Brand
8 November 21, 1998 Motorola Confidential Proprietary
Description
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
SE0419AB1**
Motorola Motorola
Core Motorola Dual Slot StarTAC Phase 1 Core Motorola Dual Slot StarTAC Phase 2
Note: xx = language; cc = colour 5.2 Other New Sales Models The models listed below are described in separate variant product descriptions. Model Number Region Responsible for PD UK Short Description Unique Items vs Core
· Co-branded speaker escutcheon (part number: TBD) · Co-branded keypad (part number: TBD) · Co-branded box artwork (part number: TBD)
SE0420AB1B4
Cellnet / Barclays Dual Slot StarTAC
TBD TBD 5.3
Asia France
Alex Phase 2 for Nets Alex Phase 2 for France Telecom
9 November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
New Sales Model Structures Model Alex Phase 1 Transceiver
Kit: SWF3569A Escutcheons: See Appendix
Manual
Kit: See below Manual: See Table 1 below Literature Kit: See Table 2 below
Accessories
Battery (500 mAh): SNN Mini rae Charger: SPN Plug: See Table 1 below
Other
Holster (Plastic): SYN4653 Generic Art Box: Blue Pulp insert: Flip Escutcheon: See Appendix 2
Alex Phase 2 5.4 European Model, Charger Plug and Manual Requirements Manuals will be single color, single language, A6, POD configuration. Table 1. below shows all relevant part numbers. A separate ` Literature Kit" will be structured to take additional leaflets, an Accessories Brochure, Sales Promotions and special Warranty cards. Table 2 shows all relevant part numbers. Where no items are listed in the Literature Kit, the pack does not need to be included; if Accessory leaflets are not available at time of launch, product may still ship. Table 1a. Chargers and Manuals
Alex Phase 1 Country Part N° SE0419AB1A1 SE0419AB1B1 SE0419AB1C1 SE0419AB1D1 SE0419AB1E1 SE0419AB1F1 SE0419AB1G1 SE0419AB1H1 SE0419AB1J1 SE0419AB1K1 SE0419AB1L1 SE0419AB1M1 SE0419AB1N1 SE0419AB1P1 SYN4655
Charger Plug
Manual
Priority
Market or Language
Kit Number Part Number SJN8655A 6809421A26 6809421A27 6809421A28 6809421A29 6809421A30 6809421A31 6809421A32 6809421A33 6809421A34 6809421A35 6809421A36 6809421A37 Danish English (UK) Finnish Dutch French German Greek Italian Norwegian Portuguese Spanish Swedish Belgium Package Swiss Package
SYN6718 or SJN8656A SYN4656 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SJN8657A SJN8658A SJN8659A SJN8660A SJN8661A SJN8662A SJN8663A SJN8664A SJN8665A SJN8666A SJN8659A & SJN8658A SJN8656A, SJN8659A & SJN8662A SJN8667A
SE0419AB1Q1
SYN4655
6809421A38
Turkish
10 November 21, 1998 Motorola Confidential Proprietary
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PRODUCT DESCRIPTION
Table 1a. Chargers and Manuals
Alex Phase 1 Country Part N° SE0419AB1R1 SE0419AB1S1 Other models SE0419AB1T1
Charger Plug
Manual
Priority
Market or Language
Kit Number Part Number SYN4655 SYN4655 n/a SYN4655 SJN8668A SJN8669A SJN8670A 6809421A39 6809421A40 6809421A41 Hungarian Slovakian Arabic North Africa Package Russian Lithuanian Polish Czech No language English for South Africa SJN8675A 6809421A46 Croatian German for Austria Cyprus SJN8676A SJN8677A 6809421A47 6809421A48 Romanian Slovenian Gulf States Package Ukrainian Israeli No language Latvian Estonian Bulgarian
SJN8656A, English, SJN8659A & French & SJN8670A Arabic SJN8671A SJN8672A SJN8673A SJN8674A None 6809421A42 6809421A43 6809421A44 6809421A45 None
SE0419AB1U1 SE0419AB1V1 SE0419AB1W1 SE0419AB1Y1 SE0419AB1Z1 SE0419AB1B2 SE0419AB1C2 SE0419AB1F2 SE0419AB1G2 SE0419AB1P2 SE0419AB1S2 SE0419AB1T2
SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN6718 or SYN4656 SYN4655 SYN4655
SYN6718 or SJN8656A, English, SYN4656 SJN8659A & French & SJN8670A arabic SYN4655 SYN4655 SJN8678A SJN8679A 6809421A49 6809421A50 None 6809421A51 6809421A52 6809421A53
SE0419AB1U2 SE0419AB1X2 SE0419AB1Z2 SE0419AB1A3 SE0419AB1C3 SE0419AB1A4
SYN6718 or None SYN4656 SYN4655 SYN4655 SYN4655 SJN8680A SJN8681A SJN8682A
Table 1b. Chargers and Manuals
Alex Phase 2 Country Part N°
Charger Plug
Manual
Priority
Market or Language
Kit Number Part Number SYN4655 SYN6718 or 11 Danish English (UK)
November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
Table 1b. Chargers and Manuals
Alex Phase 2 Country Part N°
Charger Plug
Manual
Priority
Market or Language
Kit Number Part Number SYN4656 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 n/a SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN4655 SYN6718 or SYN4656 SYN4655 SYN4655 SYN6718 or SYN4656 SYN4655 12 Finnish Dutch French German Greek Italian Norwegian Portuguese Spanish Swedish Belgium Package Swiss Package Turkish Hungarian Slovakian Arabic North Africa Package Russian Lithuanian Polish Czech No language English for South Africa Croatian German for Austria Cyprus Romanian Slovenian Gulf States Package Ukrainian
November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
Table 1b. Chargers and Manuals
Alex Phase 2 Country Part N°
Charger Plug
Manual
Priority
Market or Language
Kit Number Part Number SYN4655 SYN6718 or SYN4656 SYN4655 SYN4655 SYN4655 Israeli No language Latvian Estonian Bulgarian
13 November 21, 1998 Motorola Confidential Proprietary
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PRODUCT DESCRIPTION
Table 2: Literature Kits Kit Number
Alex Country Part N° SE0419AB1A1 SE0419AB1B1 SE0419AB1C1 SE0419AB1D1 SE0419AB1E1 SE0419AB1F1 SJN7836A SJN7833A SJN7829B SJN7832B
Market
Kit Contents
Denmark SJN8591AB2 Generic English UK Finland Netherlands France Germany
Accessory Leaflet Accessory Leaflet 68P09415A86 Accessory Leaflet 68P09415A86 Registration Card 6809408A20 Accessory Leaflet Accessory Leaflet Registration Card 6809408A24 Accessory Leaflet - 68P09415A89 Registration Card 6809408A21 Accessory Leaflet 68P09415A90 Registration Card 6809408A22 24 Hour Service 68P09405A07 Accessory Leaflet Accessory Leaflet 68P09415A92 Accessory Leaflet Accessory Leaflet Warranty Card 68P09405A09 Accessory Leaflet 68P09415A95 Registration Card 6809408A23 Warranty Card 68P09405A08 Accessory Leaflet Accessory Leaflet Accessory Leaflet 68P09415A89 Accessory Leaflet 68P09415A90 Accessory Leaflet 68P09415A92 Warranty Card 68P09413A83 Warranty Card 68P09413A81 Warranty Card 68P09413A82 Accessory Leaflet Accessory Leaflet Accessory Leaflet Accessory Leaflet Accessory Leaflet Accessory Leaflet Accessory Leaflet Accessory Leaflet Accessory Leaflet Accessory Leaflet -
SE0419AB1G1 SE0419AB1H1 SE0419AB1J1 SE0419AB1K1 SE0419AB1L1 SJN7912A SJN7834B SJN7831B
Greece Italy Norway Portugal Spain
SE0419AB1M1 SE0419AB1N1 SE0419AB1P1 SJN8274B
Sweden Belgium Switzerland French German Italian
SE0419AB1Q1 SE0419AB1R1 SE0419AB1S1 SE0419AB1T1 SE0419AB1U1 SE0419AB1V1 SE0419AB1W1 SE0419AB1Y1 SE0419AB1Z1 SE0419AB1B2 none
Turkey Hungary Slovakia Arab/Eng./French North Africa Russia Lithuania Poland Czech Republic South Africa 14
Generic- Euro Plug None
November 21, 1998 Motorola Confidential Proprietary
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PRODUCT DESCRIPTION
Table 2: Literature Kits Kit Number
Alex Country Part N° SE0419AB1C2 SE0419AB1F2 SJN7830B
Market
Kit Contents
Croatia Austria
Accessory Leaflet Accessory Leaflet 68P09415A90 Registration Card 24 Hour Service 68P09414A16 Accessory Leaflet Accessory Leaflet Accessory Leaflet Accessory Leaflet Accessory Leaflet Invalid Battery Accessory Leaflet None Accessory Leaflet Accessory Leaflet Accessory Leaflet -
SE0419AB1G2 SE0419AB1P2 SE0419AB1S2 SE0419AB1T2 SE0419AB1U2 SE0419AB1X2 SE0419AB1Z2 SE0419AB1A3 SE0419AB1C3 SE0419AB1A4 none
Cyprus Romania Slovenia Gulf States Ukraine Israel Generic- UK Plug Latvia Estonia Bulgaria
Note: Italian packages also require the following unique items added to their BOMS: 1 x Loyalty Card (68P09413A84) 2 x Security stickers (5402318T04) 5.5 Service Requirements The following items are required for service: Alex Phase 1
A Service Transceiver with IMEI, with no accessories / manual /etc A spare Printed Circuit Board (PCB), fully phased and tested, with an IMEI.
Alex Phase 2
6 PACKAGING/LABELLING REQUIREMENTS
6.1 Box sizes and packaging materials Carton Top In all regions, a half Rae style box size will be used.
15 November 21, 1998 Motorola Confidential Proprietary
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PRODUCT DESCRIPTION
All regions will use a new carton cover design consistent with the "Wings" brand / advertising campaign. The artwork has been generated by the advertising agency, McCann-Erickson, and approved for use. Because Distribution centers use different carton formats, two part numbers may be required:
Carton Top part number with Wings design, 2 piece design: TBD Carton Top part number with Wings design, 1 piece design: TBD
Insert The insert for the current StarTAC 85 / 70 product will be used for the 2-piece design.
Pulp tray insert part number, 2-piece design: 5609034K01. All packaging materials should be environmentally friendly. The Pulp insert may be colored Motorola blue. Artwork: for Stage I, WINGS branded artwork will be defined. 6.2
16 November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
Labels Transceiver labels placed in the factory will include ` MOTOROLA'and ` Made in ....' . ò Transceiver labels placed in Distribution will include the following information: ` Model: 'plus model number ` Type: 'plus Type name ` MSN: 'plus MSN in human readable format ` IMEI: 'plus IMEI in human readable format (with section spacers and check digit) IMEI in bar code 128 format ` CE0168X'in characters a minimum of 5mm in height Space must be allowed for the code ` S/L'for SIM Locked models and for co-branding operator names of up to 10 letters. European Box labels will include the following: ` Made in .... 'in the header ` Motorola'plus product name (ie ` StarTAC xxx' ) ` GSM900'in the header ` CE'in the header Der Grüne Punkt mark in the header Sequence number in human readable and bar code (format 39) Model number in human readable and bar code (format 39) MSN in human readable and bar code (format 39) IMEI in human readable (with section spacers and check digit) and bar code (format 39) EAN in human readable and bar code T-Options in human readable and bar code Space must be allowed for the OBO text. NOTE: The presentation of IMEI will be the new Phase II format, which matches the IMEI is the display (ie with 15th check digit) in all human readable forms. 6.3 EANs Black models will be defined for all countries; other colors will be defined as required.
Mkt/Colour
Denmark: - Black TBD TBD UK: - Black - TBD - TBD Finland: - Black - TBD - TBD Netherlands: - Black
Alex SE0419AB1A1
EAN
Mkt/Colour
Poland: - Black - TBD - TBD Czech Rep. : - Black - TBD - TBD No Ln (Euro): - Black - TBD - TBD South Africa: - Black
Alex SE0419AB1W1
EAN
SE0419AB1B1
SE0419AB1Y1
SE0419AB1C1
SE0419AB1Z1
SE0419AB1D1
SE0419AB1B2
17 November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
Mkt/Colour
- TBD - TBD France: - Black - TBD - TBD Germany: - - Black - TBD - TBD Greece: - Black - TBD - TBD Italy: - Black - TBD - TBD Norway: - Black - TBD - TBD Portugal: - Black - TBD - TBD Spain: - Black - TBD - TBD Sweden: - Black - TBD - TBD Belgium: - Black - TBD - TBD Switzerland: - Black - TBD - TBD Turkey: - Black - TBD - TBD Hungary: - Black - TBD - TBD Slovak Rep. : - Black - TBD - TBD
Alex
EAN
Mkt/Colour
- TBD - TBD
Alex
EAN
SE0419AB1E1
Croatia: - Black - TBD - TBD Austria: - Black - TBD - TBD Cyprus: - Black - TBD - TBD Romania: - Black - TBD - TBD Slovenia: - Black - TBD - TBD ME (Gulf) - Black - TBD - TBD Ukraine: - Black - TBD - TBD Israel: - Black - TBD - TBD No Ln (UK): - Black - TBD - TBD Latvia: - Black - TBD - TBD Estonia: - Black - TBD - TBD Bulgaria: - Black - TBD - TBD Russia: - Black - TBD - TBD
SE0419AB1C2
SE0419AB1F1
SE0419AB1F2
SE0419AB1G1
SE0419AB1G2
SE0419AB1H1
SE0419AB1P2
SE0419AB1J1
SE0419AB1S2
SE0419AB1K1
SE0419AB1T2
SE0419AB1L1
SE0419AB1U2
SE0419AB1M1
SE0419AB1X2
SE0419AB1N1
SE0419AB1Z2
SE0419AB1P1
SE0419AB1A3
SE0419AB1Q1
SE0419AB1C3
SE0419AB1R1
SE0419AB1A4
SE0419AB1S1
SE0419AB1U1
18 November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
Mkt/Colour
Alex
EAN
Mkt/Colour
Lithuania: - Black - TBD - TBD
ME (NAfrica) SE0419AB1T2 - Black - TBD - TBD
Alex SE0419AB1V1
EAN
7
19 November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
PRODUCT NAME/MARKET NAME
TBD
8 SAMPLE SCHEDULE
This list will be constantly updated as new requirements are submitted.
9 TYPE APPROVAL
Full Phase II Type Approval will be necessary. Type approval should simultaneously be sought in Asia. Type approval should then be supported and obtained in the following countries outside the European Community: - Russia - Hungary - Poland - Ukraine - Israel The phone, the Rapid Travel Charger and Data accessories must also have CE approval. All models must be Year 2000 compliant.
10 ACCESSORIES & COMPATIBILITY
All accessories are already available, unless otherwise stated. 10.1 Current Part Number POS Number Name SYN4241 CLA9000 Cigarette Lighter Adapter SPN4325 CHA9100 Desktop charger CHA9000 (Eur) Universal Rapid Travel Charger SPN4278
CHA9010 (UK)
SYN6718 SYN4655 SYN4694 SYN4696 SYN4657 SKN4821 S6112 S6113 S6114 CD1181 CD1177 CD1183 CD1179 CD1175
November 21, 1998
n/a n/a n/a n/a n/a n/a PCC9100 n/a n/a n/a n/a n/a n/a n/a
UK Plug Euro Plug Aus/NZ Plug Indian Plug US Plug PC Card to Phone Connector Cable CELLectTM 1+ German/English CELLectTM 1+ French CELLectTM 1+ Italian / Spanish CELLectTM 3 Denmark CELLectTM 3 Germany CELLectTM 3 Finland CELLectTM 3 France CELLectTM 3 Italy
20
Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
Part Number POS Number CD1182 n/a CD1178 n/a CD1180 n/a CD1176 PCC9300 SNN4937 BLM9050 SNN4936 BLM9050 SNN4938 BNM9050 SNN4867 BLA9090 SNN4938 BNA9100 CD1259 HFK9300 CD1261 HFK9200 S7059 SYN5378 SYN4653 CCA9100 SYN6456 CCA9000 SLN3940 HSK6000 PCC6000
Name CELLectTM 3 Norway CELLectTM 3 Sweden CELLectTM 3 Switzerland CELLectTM 3 UK Slim 500 mAh LiIon main battery XCap 900 mAh main LiIon battery Standard 500 mAh main NiMH battery Standard 900 mAh LiIon auxiliary battery XCap 1000 mAh NiMH auxiliary battery Deluxe DSP car kit with external handset Standard DSP car kit External Handset for DSP car kit Standard belt clip (for auxiliary battery) Slim belt clip (for main batteries only) Leather Pouch Headset Adapter and Headset/Microphone for Alex Phase 2 SmartCellect soft modem
11 APPENDIX 1: DESIGN & FLEX
A1 Diagram of Alex
21 November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
A2 Alex
Initial Colored Housing Requirements Black Same as StarTAC 85 Black Gold Pantone xxx Same as StarTAC 85 Black Relief Gold Pantone xxx TBD TBD
Lens Part Number Lens Surround Lens Printing Front Escutcheon Part Number Front Escutcheon Background Front Escutcheon Printing Finish Front Escutcheon Printing
Earpiece Escutcheon Part Number Back Escutcheon Background Black Earpiece Escutcheon Printing Gold Pantone xxx Keypad Part Number Keypad Background Keypad Printing 38-09105S Black Orche Gold Pantone 465C White Red Pantone 192C Green Pantone 354C
22 November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
A3 Flexing Defaults Below is a list of the most important default flexing settings: Feature
Operating Bands Network Selection Network Search Frequency SIM Lock Home Zone VMWI Type Emergency Number Data Extended Menus Ringer Ringer Volume Earpiece Volume Keypad Tone Greeting Tone Language Keypad Lock Key Answer Only Phone Lock Phone Lock Number Security Code Battery Saving Mode In-Call Display Single Alert Timer Length Repetitive Timer Length Phone Book Access CLI Alpha Tag Lookup One-Touch dialing Quick Access Voicemail Number LED Status Indicator Power key delays GSM 900 Automatic Medium None None
Flex Default
GSM Phase II+ implementation (if supported) 112 9600 baud Off Standard Tone Maximum Maximum Normal Tones On Automatic Flip locks keypad when closed Off Off 1234 000000 On Off 30 seconds 60 seconds No Restrictions On to SIM Memory User definable from Phone Memory On Delay on Power On and Power Off (if supported)
23 November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Draft Issue 2.0
PRODUCT DESCRIPTION
Wake Up Graphics:
24 November 21, 1998 Motorola Confidential Proprietary
GSM900 Alex, Issue 1.0
PRODUCT DESCRIPT MENU
A4
Menu Requirements
QA
Quick Access Phonebook
· Personal Numbers · Find Entry By Name · < Personal Numbers > · Call Number · Modify Name or No · Erase Name and No · Find Entry By Location · < Personal Numbers > · Call Number · Modify Name or No · Erase Name and No · Add Entry · Add To Phone Memory · Add To SIM Card Mem · Check Capacity · Check Phone Capacity · Check SIM Capacity · Prevent Access · To SIM Card Memory · To Phone Memory · To Phone & SIM Mem · No Memory Restriction Copy SIM Memory · Show Services · Last Ten Calls · Last Calls Made · Last Calls Received · Erase All Numbers · My Phone Number(s) · < MSISDN List > · Fixed Dialing 2 · View Fixed Dial List · < Fixed Dial List > · Setup Fixed Dialling · < Enter PIN2 > · On · Off · Edit Entry · < Fixed Dial List > · Add Entry · Erase Entry · One Touch Dial Setting · To Phone Memory · To SIM Card · To Fixed Dial List 2
Call Related Features
· Show Battery Meter · Restrict My Phone Number · Show ID On Next Call · Restrict ID On Next Call · Call Diverting · Divert Voice Calls · Divert When Unavail. · Submenu-1 · Divert All Voice Calls · Submenu-1 · Detailed Diverting · If Busy · Submenu-1 · If Not Reachable · Submenu-1 · If No Answer · Submenu-1 · Divert Fax Calls · Submenu-1 · Divert Data Calls · Submenu-1 · Cancel All Diverting · SIM selection · Select Active SIM · SIM 1 · SIM2 · Select Default SIM · SIM 1 · SIM 2 · Talk and Fax · On/Off · Call Waiting · On/Off · Call Barring · Bar Outgoing Calls · Int'l Calls · Int'l Calls Ex Home · All Calls · Off · Bar Incoming Calls · When Roaming · All Calls · Off · Cancel All Barring · Change Bar Password · Key Answer Only · On · Off · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · ·
Messages
Call Voicemail Received Messages < Message List > Delete Message Return Call Edit Message < Message Editor> Send Message Store Message Go To Next Message Outgoing Messages < Message List > Send Message Edit Message < Message Editor> Send Message Store Message Delete Message Go To Next Message Message Editor Send Message Store Message Cell Broadcast On/Off Message Settings Voicemail Number Service Centre Expiry Period Outgoing Message Type Text Fax X400 Paging E-mail ERMES Voice
Phone Setup
Select Phone Line Line 1 Line 2 · Adjust Ring Volume · < Volume Keys > · Ring or Vibrate · Ring Only · Vibrate Only · Vibrate Then Ring · No Ring Or Vibrate Ringer On or Off On/Off · Set Ringer Tone · Standard Tone ... etc · Phone Lock · Automatic Lock · On/Off · Lock Now · Change Unlock Code · Require SIM Card PIN · On/Off · Change SIM PIN Code · Change SIM PIN2 Code2 · New Security Code · Extended Menus · On/Off · Show Time and Date · Set Time and Date · Set Time Format · Language Selection · Dansk ... ... · Türkce · Automatic Change Greeting · Battery Saving Mode · On/Off · Select Keypad Tones · Normal Tones · Single Tones · No Tones · Phone Status · Status Review · Master Reset · Master Clear
Network Selection
· Available Networks · < PLMN List > · Register Now · Make Preferred · Network Search
Call Meters
Accessory Setup
· Mute Car Radio · On/Off · Automatic Answer · On/Off · Automatic Handsfree · On/Off · Safety Timer · On/Off · Auxiliary Alert · On/Off
Assigned Functions: 1- Find Name 2- Add to SIM 3- Outgoing Messages 4- Battery Meter 5- Phone Lock Now 6- Mute On/Off 7- Read Messages 8- Vibrate On/Off 9- Divert On/Off Available Functions: · Find by Name · Find by Location · Add Entry to Phone · Add Entry to SIM · Battery Meter · Phone Lock Now · Phone Mute On/Off · Ring Volume · Vibracall On/Off · Ringer On/Off · Divert All Voice Calls · Switch Memory · Read Messages · Outgoing Messages · Message Editor · Last Calls Received · Last Call Charge · Last Call Timer · Talk and Fax · Show My ID Next Call · Restrict my ID · Key Answer Only · SIM selection
· Show Call Charges 2 · Show Last Call · Total For All Calls · Credit Remaining · Show Call Timers · Registration Preferences · Show Last Call · Total For All Calls · Automatic Search · Reset All Timers · Manual Search · Set Audible Call Timers · Frequency of Search · Single Alert Timer · Slow Search · On/Off · Medium Search · Repetitive Timer · Fast Search · On/Off · Continuous Search · Set In-Call Display · Preferred Networks · Show Time Per Call · Add Network To List 2 · Choose From Available · Show Charge Per Call · Show Total Call Charges 2 · Choose From Known · Add New Network code · No In-Call Display · Call Charge Settings 2 · Show List Of Networks · < Enter PIN2 > · < PLMN List > Reset Call Charges · Move To New Locn. · · Set Total Charge Limit · Delete Selection · On/Off · Find New Network · Set Charge Type · Units · Currency · Lifetime Timer
Menu K on; + flex shown in Bold controlle in Extend menus m appear on Phase II only. ** New f be confir Not requ Flipless Z III).
Submenu-1 · On Voicemail · Other Number · Off
24 November 21, 1998
GSM900 Alex, Issue 1.0
PRODUCT DESCRIPT
25 November 21, 1998 Motorola Confidential Proprietary